Market context
Many languages, many markets
India's audiences browse in Hindi, English and a dozen regional languages. One creative set can't cover the country, so campaigns need language-level targeting.
Mobile-first at huge scale
Most Indian users are on Android phones, often on prepaid data. Formats have to load fast, work in-app and stay light.
Fast growth, uneven quality
Rapid growth brings a lot of low-quality supply. Brand safety, fraud filtering and curated deals matter more here than in mature markets.
Platforms
Google DV360
Reach Indian audiences across YouTube, CTV, Google Ad Manager and 76+ exchanges, with language and city targeting under one frequency cap.
See DV360 access →
Amazon DSP
Use Amazon.in shopping signals to reach in-market Indian buyers on Amazon and across the open web. You don't need to sell on Amazon to use the data.
See Amazon DSP access →
Adform
Buy premium global supply with deal ID control and cookieless identity, useful for Indian brands advertising abroad.
See Adform access →
Hindi, English and regional-language creative
In-app and mobile video at national scale
Brand safety and fraud filtering on every buy
City targeting from Mumbai to Delhi and Bengaluru
Industry Solutions
Platforms and types















