France

DV360, Amazon DSP and Adform agency in France.

AdGeeks gives French brands and agencies direct access to Google DV360, Amazon DSP and Adform. GDPR-ready targeting, no spend minimums and campaigns live in days.

Market context

Why programmatic in France

Consent is enforced

The CNIL actively enforces cookie rules. Campaigns need consented first-party data, contextual targeting and cookieless identity to keep scale.

Premium supply sits in private deals

Large French publishers and broadcasters sell their best inventory through PMPs. Quality reach depends on the right deals.

TV is going addressable

Broadcaster streaming, YouTube and Prime Video now carry a big share of French viewing. Video plans need CTV alongside linear TV.

Platforms

Three DSPs, one partner in France

Google DV360

Reach French audiences across YouTube, CTV, Google Ad Manager and 76+ exchanges, with frequency managed across every format.

See DV360 access →

Amazon DSP

Use Amazon.fr shopping signals to reach in-market French buyers on Amazon, Prime Video, Fire TV and the open web.

See Amazon DSP access →

Adform

Buy premium French and European supply with deal ID control, cookieless identity and full GDPR compliance.

See Adform access →

What we activate in France

We build full-funnel French campaigns: CTV and YouTube for reach, contextual and first-party audiences for consideration, and retargeting that drives sales and sign-ups.

CTV across Prime Video, YouTube and French streaming

Cookieless and contextual targeting under GDPR

Private deals with premium French publishers

Regional targeting from Paris to Lyon and Marseille

Highlights

Monthly spend minimum

None

Time to first campaign

Days, not months

DSPs under one contract

3

Other markets

Argentina

Australia

Austria

Belgium

Brazil

Canada

China

Denmark

FAQ

France programmatic FAQ

Still have questions? Talk to a trader who runs campaigns in this market.

Can I get DV360 access in France without a spend minimum?

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Yes. AdGeeks provides seat-level access to Google DV360 for French brands and agencies with no monthly spend minimum and no long-term contract.

Can I get DV360 access in France without a spend minimum?

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Yes. AdGeeks provides seat-level access to Google DV360 for French brands and agencies with no monthly spend minimum and no long-term contract.

Is programmatic targeting compliant with GDPR in France?

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It can be. We build French campaigns on consented first-party data, contextual signals and cookieless identity in Adform and DV360, and avoid data sources that don't meet GDPR and CNIL guidance.

Is programmatic targeting compliant with GDPR in France?

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Can French brands use Amazon DSP without selling on Amazon?

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Yes. Amazon DSP lets any brand use Amazon shopping and streaming signals to reach French audiences on Amazon, Prime Video and across the open web.

Can French brands use Amazon DSP without selling on Amazon?

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Which DSP should I use in France?

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DV360 for reach across YouTube, CTV and premium exchanges, Amazon DSP for retail and in-market audiences, and Adform for premium supply with strong privacy controls. Many French campaigns combine them, and we run all three under one partner.